The Asset Creators Academy

Join us for four free sessions to learn the dangerously effective way to write, publish and sell your best ideas to grow your business and become the authority people refer. If you want people to read your book join us!

Why join the asset creators academy

So, if you want to… (Tiago)

  • Build a treasure chest of your best ideas, insights, and valuable knowledge
  • Make progress every day on the projects that are meaningful to you
  • Beat information overload and reduce stress and anxiety knowing all your ideas are preserved forever
  • Uncover unexpected patterns and connections to improve your thinking
  • Create a digital environment that promotes flow, clarity, and peace of mind
  • And know exactly where to find anything you’ve ever learned, created, or touched, instantly
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Everyone's writing a book - but few books get read

Why waste your time, energy and money writing a book that never gets read? Forget about publishing that 'calling card' book that never gets opened, or copying (oops) modelling your competitor's books because it must be working for them, right? Find out how to write a book that people want to read, and feel compelled to share...

The trick is to write a book that people read and refer

That way your marketing is built in (that's the bit you're really not looking forward to right?) You're not adding marketing on to the end (and you know you'll never do it). 

It's simpler than you think, because there's a process

It's not about guesswork and hoping. There's a proven process, steps you should take, checks and tests... When you know the process you can write books people read and refer.

The four free workshops will show you:


Why short beats long to help your reader

You need to get short valuable ideas out to your market in a professional way, as quickly as possible.


How to stop guessing who should read your book

No messing about with avatars and personas, we'll get right to the heart of the reader.


How to stop hoping the right people will magically find your book

Marketing won't be an after thought, your book will be so valuable people will refer it.


Why a process will help you stop waiting to start writing

You'll never have writer's block, doubt your authority (dreaded imposter syndrome!) or second guess your strategy. 

In just four simple workshops

We'll focus on:

Getting out of the chaos so you know what to write and who for, easily

Setting constraints so you only do the right things, reducing wasted time and effort

Embracing creation as your responsibility and the best way of making a difference


Our Product

Joanne Irving Ph.D

Senior Executive Adviser / Leadership Expert / Author / Management Consultant / Executive Coach / Psychologist

Debs helped me wrestle my concepts into a proposal that was accepted for commercial publication

I have worked with a variety of coaches over the years and am an executive advisor and coach myself, so the bar is high for whom I consider to be an excellent coach. Debs exceeds my expectations.
I first hired her while struggling to write a proposal for my book. Her wit, intelligence, and indomitable spirit helped me wrestle my concepts into a proposal that was accepted for commercial publication. So, when it came time to write the book, there was no doubt in my mind that Debs was the one that would get me to the finish line. And I was not wrong. Now she is helping me increase my audience and impact.
I think of Debbie Jenkins as an irreplaceable member of my board of advisors. I highly recommend her without reservation.

Here's what you'll get when you join us

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  • 4 Short Workshops - one per week in September
  • Recordings so you can watch again
  • Worksheets, checklists, and the slidedecks
  • Access to the inner workings

Why You Should Turn Up live

I strongly encourage you to come live to the sessions. You don't have to put your camera on, you can wear your PJs or party frocks, pets are invited. We all know you won't watch the recordings if you don't attend the workshop!

There's a different energy when you're 'in the room' with the group

You don't get this energy from the recordings. 

I'll coach one person live in each session

You get a chance to be in the hot seat and ask me anything about writing, publishing and marketing your book. (Or anything else, I'm up for fun!)

I have some fun bonuses for people who stay till the end

I promise you'll want them... I only share them with my 1 to 1 coaching clients.

Happy Clients 

Debbie Jenkins has motivated, stimulated, pushed and pulled. I now have books in the making and weekly blogs. Thank you Debs: I could not have done it without you!

Drs. Sari van Poelje

Strategic Agile Business Innovation & Inspiring Team Leadership, EU startup & family business coach

I have been working with Debs for over 12 months and can honestly say that I couldn’t have written my book without her. She has been an absolute inspiration and has a wealth of experience, creativity and advice, which she has shared generously.

Estelle Read FCIPD

Executive Coach | Speaker | Author of Amazon Best Seller Inner Brilliance · Outer Shine

Deb is an incredibly gifted author and business mentor. Her knowledge is broad and deep, which makes every interaction not just a pleasure but a constructive step forward. I had a badly formed idea and she gave me the inspiration to turn this into something tangible and real. She knows when to challenge you, when to get you to focus, when to give encouragement to keep going and finally what to do to make it real.

Gareth Helm

Chief Marketing Officer | NED | Marketing Academy Fellow | Top 100 Most Effective Marketer

I hired Debs (again) when I began writing my first from-scratch, full-length book, The Power of Clarity. My plan was to self-publish. Having worked with Debs previously, I was certain that she could help me with the overall process, keep me from chasing my own tail when I should be charging ahead at full steam, while also helping me manage the loose ends so it was possible to charge ahead. She did both wonderfully. She knew when to push, prod, and inject structure, and when to back off and give me space. She also provided valuable feedback throughout the process.

Ann Latham - Queen of Clarity

DesignerAuthor: THE POWER OF CLARITY

What Are You Waiting For? 

There's absolutely NO RISK. These are free workshops, and you get the recordings!

Deb is an incredibly gifted author and business mentor. Her knowledge is broad and deep, which makes every interaction not just a pleasure but a constructive step forward. I had a badly formed idea and she gave me the inspiration to turn this into something tangible and real. She knows when to challenge you, when to get you to focus, when to give encouragement to keep going and finally what to do to make it real.

Laura Parker

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Paul Jones

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Marie weber


Why we're the best

See How Easily You Can [Desirable Outcome]

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