As a kid, I devoured second hand, thumbed copies of the Bible, Isaac Asimov, the
revised 13th edition of Encyclopedia Britannica (except PAS-PLA, missing in action) and the Reader’s Digests. I knew I’d end up doing something with books, despite a careers advisor warning me against it ("There's no money in writing!")
The first publishing business I started in 2004, specialised in publishing unique non-fiction titles by genuine experts and thought leaders with niche books that, although mainstream publishers tend to overlook, were packed with information hungry readers wanted. At the heart of everything we did was fair play and efficiency. We worked hard to create a virtuous circle and put profit back into
our authors’ pockets while building a viable business ourselves. I exited that company in 2011, and they’ve gone on to do even greater things
I love working with smart consultants, coaches and mentors who are brilliant at serving their clients, and also need to take care of their own practice.
I’ve been running my own consultancy businesses for the last 25+ years. My first business was a digital marketing agency in the '90s helping consultants, coaches, trainers, speakers and expert advisors to grow their business while reducing marketing waste. Over the next 3 years I grew that company to 12 employees, an office in the city, a chillax room for the team... I thought I knew what I was doing. But I missed capitalising on a vital step - I didn’t create enough assets that would work for me so that I didn’t have to keep on selling my own and my team’s time. You can read more about my personal journey here: www.DebbieJenkins.com
I know that it’s easy to get caught up delivering to clients, keeping on top of trends and technology, marketing and proposal writing, racing from job to job. It’s hard to squeeze in time for your own personal professional development, let alone find space to think about creating assets. And there’s the dilemma, because without these assets you’ll always be bouncing from job to job, selling your time not your value, and leaving your best ideas on your busy desk.
Over the last 25 years I have helped COOs from Microsoft, VPs from McDonald's and Executives from Mars (the company, not the planet) create, build and launch assets that have helped them win clients, build their personal practices and become published authors*. Through my publishing company I published over 80 business books. After I sold it I went on to help more than 30 smart business owners write their legacy book, and coached hundreds of consultants to market themselves, their business, and their IP. I have ghostwritten bestselling business books for venture capitalists, CFOs, MBEs, professors, mentors and coaches. Projects I’ve worked on have been published by Pearson, Business Expert Press, and Bloomsbury. I have designed and marketed apps, produced websites and written/co-written more than 10 books (my first in 2003), with three more coming out in 2021.
I know how to help you get the clever ideas out of your head (or off your computer) and turned into valuable things (assets) for your business. Assets like business books, whitepapers, converting websites, marketing materials, podcasts... I also know how to help you use these assets to accelerate your time to impact, achieve visibility and influence, and improve your bottom line.
I have a 1st Class Degree in Electronics Engineering which means I am trained to look for sustainable and innovative solutions to problems, I understand technology and software development, and I can create models and frameworks that people can use (and I know what a MOSFET is). I did a stand-up comedy course 20 yars ago and I think I'm funny. You might disagree.
I moved to Southern Spain in 2005. I live at the Disaster Farm (that's not a typo) with a host of animals, where I invite special clients to visit and work on their assets in person.
I am determined to help all my clients make the most of their IP, ideas and talent. I can help you turn your clever ideas into valuable things. And we'll have fun doing it.
* I work with people from companies that don’t start with an M too!
Queen of Clarity
Author THE POWER OF CLARITY
& The Disconnect Principle
Debs is a wonderful resource - insightful, versatile, thorough, and timely...
I'm kind of bonkers about animals
My non-writing life revolves around rescuing and taking care of our animals, here at the Disaster Farm